The Lakeview East Chamber of Commerce dedicated to supporting the growth and success of small businesses in our vibrant community. Our webinars are designed to provide valuable insights, practical advice, and expert guidance from seasoned professionals across various industries. Whether you’re looking to enhance your marketing strategies, improve financial management, or navigate the complexities of digital transformation, our comprehensive webinars are tailored to meet your needs. Join us to connect with industry experts, gain actionable knowledge, and drive your business forward.

AI Tools for Your Business | How to Choose What’s Actually Worth the $

With Katelyn Jones, PhD – Founder of Noetic

Every small business owner is being pitched AI tools right now, but most don’t have a clear way to determine whether they’re actually worth the investment. This webinar cuts through the AI hype, giving participants a simple, practical framework for assessing any AI tool add-on before you commit. You’ll walk away with a decision rubric you can use immediately.

About The Speaker:

Katelyn Jones, PhD, is the founder of Noetic, an advisory practice that helps leaders build the decision infrastructure to prove their strategic investments actually deliver results — for their customers, their teams, and the people they’re accountable to. Her approach is grounded in results, having led enterprise-wide impact strategy across complex, multi-site organizations and directed the integration of AI-enabled outcome measurement that cut project timelines in half.

Here is a link to the slides from this presentation

Feeling overwhelmed by the pressure to constantly post on social media, send emails, and publish blog posts? Join us and Hey Brandi Marketing Co. for the first installment of our 3-part Content Confidence webinar series. In the first session, Start with a Plan, we’ll lay the groundwork for a stress-free content creation process. We’ll also introduce you to essential tools that make content planning and publishing a breeze. By building a strong foundation, you can break the cycle of last-minute content creation and start producing impactful content with ease.

Here is a link to the sildes of Part 1

We’re continuing our Content Confidence webinar series in partnership with Hey Brandi Marketing Co. with Part 2, Build Your Content Machine. This session tackles the challenge of consistently generating fresh ideas for your content by helping businesses develop a sustainable and effective content strategy. Discover how to create content pillars, plan your content monthly or quarterly, and tailor your approach for different channels. We’ll also explore ways to recycle and repurpose your content, making the most of your efforts. Join us to transform your content creation from a daunting task into an enjoyable and productive process.

Here is a link to the slides

The final session of our Content Confidence webinar series with Hey Brandi Marketing Co., From Ideas to Action: Bringing Your Content to Life, brings all the content strategy and planning to life. Topics include writing best practices, using design tools like Canva, and the basics of video editing for social media. Discover how to schedule your posts in advance to save time and maintain consistency. Plus, we’ll cover how to engage with your audience and analyze your content’s performance. By the end of this session and the series, you’ll have everything you need to confidently create content that supports your business goals.

Here is a link to the slides